Herolabs offers farmers a solution for monitoring cow estrus, optimizing reproduction, and tracking health.

The solution consists of an IoT smart collar system that monitors cow behavior and notifies farmers about the condition of their herd based on the collected data.

Optimizing reproduction is a crucial challenge for all dairy farms, as it directly impacts the economic sustainability of the farm and its environmental footprint.

Despite existing solutions for estrus monitoring, there remains a significant segment of farms that these solutions do not cater to—specifically, pasture-based farms where cows graze over large areas or dispersed meadows. Due to the lack of tailored tools, these farms have often been left behind in the trend of farm digitalization.

With the GrazeHero system, we address this gap by offering a solution that leverages modern technologies and the nbIoT network, providing a system with an exceptionally long lifespan and 10-year autonomy. The entire system is mounted on the cows in the herd and requires no infrastructure on the farm. All data is transmitted via the mobile network to a cloud-based application, eliminating any additional maintenance concerns or costs for the farmers and reducing the need for infrastructure on pastures. The system is easy to use, moving with the cows as they graze.

Herolabs already has experience developing MooHero smart collars for barn-raised cows, which are used by over 20 Slovenian farms. The GrazeHero system is a response to the demand from numerous pasture-based farmers for a system tailored to their needs.