Primož is the co-founder and CEO of Chipolo, which started its story in 2013 with a successful Kickstarter campaign (they raised almost $300,000). They entered the market with smart key chains that connect via Bluetooth to a mobile phone, on which they monitor its distance via an application. Today, their focus is on implementing Bluetooth technology into other products and systems.

This successful international company boasts sales of nearly 2 million products, and they have reached the magic mark of 100 million euros in sales in five years. Today, they are recognized in the world as one of the top two brands in item search hardware.

Primož is also the director and co-founder of Nollie Apps. In the past he worked as a project manager in the company for the production of iPhone applications Viapss.

In the portfolio of companies he has advised are Ollo audio, Zoyo Baby, QuickShoeLace and Pawsm.