The new investment was led by SoftBank Capital, while the already present investors GrandBanks Capital and Fairhaven Capital were also participating. The representative of SoftBank on Celtra’s management board will be Ron Fisher.
In the previous year, Celtra did business with profit and their income increased for 300% compared to the year before. Four out of five biggest agencies that work in mobile advertising are amongst Celtra’s partners and customers, as well as eight out of ten biggest media agencies.
In the opinion of Celtra, the new investment has strategic meaning, since the company will more easily take opportunities in Japan and other Asian markets with the help of Softbank’s network. With fresh capital, they’re also planning to transfer the work of product development to San Francisco.
Source: www.rsg-capital.si
